Dynamic Factors of Educational Plan Development

Several dynamic factors influence the enrollment of students at an institution. Competition for recruits, retention of students, market demands, community employment needs, and government performance measures are a few factors that require attention from all factors of post-secondary education.

Developing an appropriate, robust, dynamic, and ongoing enrollment management strategy is critical to today’s institution. Strategic enrollment management (SEM) is a critical element of in institutions success. MásAlta assists an institution as it considers SEM as a comprehensive approach to the student life cycle and its academic and service offerings



We can assist institutions by reviewing:
  • SEM plan development
  • Overview of SEM
  • Service roles in SEM
  • Establishing metrics (KPI) that reflect sectional mandates
  • Branding, marketing and strategic communications
  • Conversion rates, metrics, attrition, and data are your best friends
  • Student affairs partnerships with academics
  • Student Recruitment
  • Admissions & registration
  • Aboriginal student recruitment, & support
  • Diversity enrolment strategies
  • Quality of campus life & facilities
  • Service effectiveness
  • Key performance indicators for success